Why Disney Parks Fans Love BAGGU, and What to Shop from the New Collab

BAGGU's first-ever Disney collection has officially launched.

If you’ve ever been strolling through a Disney Park and spotted a cool crescent bag on someone’s shoulder, chances are it was probably from BAGGU. The sustainable brand has become a fan-favorite amongst parkgoers, bridging the gap between fashion and function and providing a creative canvas for bows, buttons, bag charms, and other trending adornments.

As a dedicated BAGGU shopper myself, I’m thrilled that today, they’re officially launching their brand-new Disney collection – available to shop now on BAGGU.com and in-store with select products available on DisneyStore.com.

I was able to get a sneak peek at the collection during the preview event at BAGGU’s LA store in Silverlake, where I personally am a frequent customer. It was surreal seeing the space decked out with Disney decor in celebration of this magical collaboration, and I was so excited to see the full collection on display. There’s something here for everyone, with Mickey & Friends taking over some of BAGGU’s most beloved styles in charming, colorful new prints.

Let’s dive into the love Disney Parks fans have for BAGGU and explore some of my favorite items from the collection that I immediately added to my cart.

Why are Disney Parks Fans Obsessed with BAGGU?

BAGGU launched in 2007 with their classic reusable shopping bag, and the brand now makes everything from tech and travel accessories to any kind of purse or pouch you could possibly dream of.

I purchased my first product from BAGGU in 2021 when I was a college student living in New York City and have acquired a variety of different items from the brand over the years. At the time I needed a durable and practical bag that could be schlepped around the city (if you live in NYC, then you know how important this is) but wanted it to still feel like a stylish addition to my closet.

Enter the BAGGU Medium Nylon Crescent Bag – which quickly became my everyday bag and has since been by my side for countless city adventures, international travels, and long days at Disney Parks.

Now, my extensive collection of BAGGU products includes items like the Medium Nylon Bowler Bag (which is great when I’m styling a fun ‘fit for Disneyland), the Small Nylon Sling Bag (which was hugely helpful while running around the show floor during the last D23: The Ultimate Disney Fan Event), and the newly released Everyday Cloud Bag from their spring collection (which I’ve been loving as my work bag for the office here in LA).

And I’m not the only one who is obsessed with these bags – a visit to Disneyland Resort or Walt Disney World Resort these days often feels like a BAGGU fashion show, with this brand frequently being spotted on guests.

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Why we love BAGGU for a Disney Parks day:
  • BAGGU bags seem to have an endless amount of storage, especially the Medium Crescent. They can fit all your park day must-haves, with room to spare for any merch or snacks you pick up along the way.
  • The materials truly make for a perfect park bag. Many BAGGU products are crafted from canvas or nylon, which are washable if you accidentally spill your DOLE Whip or get too much churro sugar on it. And the soft, flexible quality is ideal for fitting into the safety pouch on attractions that require one.
  • Different bag types and patterns allow you to choose your own adventure, while showing off your personal style and maximizing your comfort. Maybe you like a colorful crossbody or fanny pack to be hands-free, or you prefer a neutral tote-style bag that can be stuffed to the brim – BAGGU has it all.

First Look at the New Disney | BAGGU Products

BAGGU is a brand that understands fandom as we’ve seen through their previous collaborations, and this new Disney collection is proof that they know exactly what the park-going people want!

I got an up-close look at the products before the store opened for shoppers this morning and was blown away by the variety of styles and vibrant colors across the collection. I’m always trying to achieve that “cool girl” Disney aesthetic when heading to the parks (or the office), and these items are going to be the most amazing accessory and accent to any outfit.

The space was perfectly organized, with pops of Disney magic throughout BAGGU’s standard assortment of products. Signage and door decals featuring a smiling Mickey & Friends promoted the new collection, and the store was fully stocked with bags galore! Adorable accessories like the Mickey Mouse keychains and Puffy Picnic Blankets were displayed alongside pouches, purses, and packing cubes.

Immediately I could tell that the Embroidered Mickey Mouse Club Bowler Bag and Medium Nylon Crescent Bag were going to be fan-favorites – this color scheme of black, white, and red is one I often find myself gravitating towards, and just screams classic Mickey Mouse. But the more whimsical botanical patterns like the Storybook Floral and Storybook Scene are a great choice for those who like a more muted, subtle vibe – with a touch of fairytale flair. You of course can’t forget familiar faces, with the Mickey & Friends design being another favorite of mine along with patterns dedicated specifically to Mickey Mouse, Minnie Mouse, and Pluto.

Disney Baggu Collection Launches at LA Store

What I’m Buying from the Disney | BAGGU Collab

While I easily could have taken the entire collection home with me after perusing the store, I narrowed my personal selections down to four items that felt like the most unique and necessary additions to my collection of BAGGU products. Here’s what I’ll be buying!

Standard BAGGU

If you’re just discovering the BAGGU brand, their most enduring product is a great place to start. These reusable bags fold up into a compact pouch, great for keeping in your car or whatever bigger bag you’re carrying to ensure you never run out of storage for all the shopping you’re doing. I always have one with me and am excited to add these new designs to my own assortment.

Trying to decide between the patterns felt like an impossible choice, but a bit of pixie dust encouraged me to pick the Minnie Mouse and Mickey & Friends prints – I just love the classic character artwork and bright coloring.

Disney Baggu Collection Launches at LA Store

Puffy Laptop Case

I recently purchased the new Everyday Cloud Bag for the office, and one of my favorite features is the interior laptop pocket. But if you’re like me and want to give your devices a bit of additional padding and protection, BAGGU’s puffy laptop cases are perfect.

The sleeves are quilted and stuffed with a closure to keep your tech extra secure – nothing can stop you now as you set off for your next workday or travel adventure. You can’t go wrong with the Mickey Mouse pattern, which immediately caught my eye thanks to the pretty periwinkle color (my favorite)!

Disney Baggu Collection Launches at LA Store

Mickey Mouse Bag Charm

When BAGGU teased this collaboration, the simple shadow of this Mickey Mouse Bag Charm immediately went viral on social media. It is the best example of what BAGGU stands for, achieving that balance of functional and fashionable. Clip it onto the zipper of any bag, or fasten it onto the charm loops found on the Bowler Bags, made specifically for keychains! And keep your small essentials like headphones, gum, or hand sanitizer close with the zippered pouch.

This customizable component is what makes BAGGU bags so beloved by Disney Parks fans, who have been showing a pop of personality with pins and patches for as long as I can remember.

Disney Baggu Collection Launches at LA Store

Puffy Picnic Blanket

I shockingly do not own a Puffy Picnic Blanket from BAGGU, and now finally feels like the time to add one to my collection. This nylon blanket is fully machine washable with a soft, padded material to help you chill out as the weather warms up. And the built-in handle makes it easy to carry with you as you search for that sweet spot to sit back and relax.

The serene and sunny Storybook Floral pattern showcasing Mickey Mouse and Minnie Mouse amongst the flowers is the cutest addition to my next beach day or park picnic here in Southern California.

Whether you’re rope dropping your favorite attraction, searching for the perfect seasonal snack, or staying late for the fireworks, the new Disney | BAGGU collection is made for the magic of a Disney Parks day. These pieces blend the playful spirit of Mickey & Friends with the signature silhouettes BAGGU fans know and love – making this collaboration feel like the perfect balance of classic nostalgia and modern trends.

The Disney | BAGGU collection is available now on BAGGU.com and in BAGGU stores, with some items also available exclusively on DisneyStore.com. We can’t wait to see how you shop and style these pieces!